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What is a Lead Generation Specialist, and Why Do You Need One?

A lead generation specialist performs what might be the most important task in the world of lead generation: researching and qualifying leads to make sure they’re the right audience for your business.  The entire purpose of lead generation marketing is to identify the right audience so your sales team

What is the Difference Between Outbound & Inbound Marketing?

One of the top goals for businesses is to generate leads. And the best way to do that is through marketing. Unfortunately, many companies do not use all of their marketing potential for their campaigns. They do not consider the myriad other strategies and techniques available to them; resulting

What is Lead Generation Marketing?

Lead generation marketing can be the lifeblood of a successful business, opening up a new world of possibilities for a frustrated or stagnant internal sales team. When it seems that local markets have been tapped out and a company is struggling to expand its reach, lead generation marketing truly

The Benefits of Customer Relationship Management for Your Business

Customer Relationship Management helps business owners to improve critical operational challenges. These challenges can include miscalculations between commission policies, revenue targets in business to business sales, declines in sales, and high levels of client attrition. There are several ways that CRM can benefit your business:

B2B Business Outsourcing Done Right

Every year, more than 60% of B2B businesses outsource their marketing or lead generation processes. As a market leader in professional business to business sales, we can recommend the best practices to follow when outsourcing lead generation or marketing to a third party. Outsourcing is an excellent way to

Four B2B Lead Generation Strategies That Actually Work

Here at BizDev Communications, we act as an extension of your sales team, generating warm leads and qualifying prospects. We’re not another lead generation company that will promise the world but deliver cold and weak leads. We nurture our leads, developing them into closed deals, and aid with the

How Managed Business Development Can Save You Time and Money

A business environment involves many different roles in order to execute implemented growth strategies. These efforts are made by management and employees who continue to drive business development. While your company might be thriving, there is always room for improvement — even if you don’t see where your company