B2B Lead Generation Services To Produce Business Growth
At BizDev Communications, our experienced sales team will generate leads and stimulate interest in the product or service of your business. We create B2B lead generation strategies to increase conversion rates and turn prospective leads into actual sales. Through the structure of the sales funnel, we can determine the conversion rates of all of our leads, which will help you better visualize the growth of your business.
The Importance of Lead Generation
The issue with internal sales teams is that they are often stuck using the same tactics they’ve learned from the beginning of their career. Hiring and training new professionals is time-consuming and costly. Outsourcing your B2B lead generation strategies to our highly-trained sales team allows a fresh set of eyes to look in on your business. Many internal sales teams feel they’ve penetrated every potential local market and that they’ve hit the limit of people interested in the product or service they offer. The truth of the matter is that lead generation is more than just cold calls, although this is an important part of the process. Our expert sales team implements both email and social media campaigns to generate successful leads. Once we’ve determined which markets are penetrable, we then continue by using proven cold call tactics to spread awareness of your corporation.
The Process of Successful Lead Generation
The lead generation process consists of repeatedly visiting potential clients until they’ve turned into actual sales through the use of high-level marketing tactics. There are a few techniques that increase the success rate of B2B lead generation strategies:
Innovative Communication Strategies
Our account management team handles the communication with current and prospective clients locally, on the phone, and online. They are trained in relationship management and are experts in gathering the appropriate information to determine the success rate of each sale. Each and every lead, both inbound or outbound, is contacted and receives a follow up until the deal is closed.
One of the most important assets of any business is great customer service. Our team handles the communication with all clients and ensures their concerns are addressed. Internal sales teams of corporate businesses lack the training and time to attend to each and every client, which is an effortless process for our sales team. Clients entrust your business and deserve to feel appreciated and valued. By establishing a relationship with them, we not only receive their sale, but long-term retention as well.
Effective Campaign Strategies
Our B2B lead generation strategies involve conducting online email and social media campaigns to penetrate the market of your target audience. This is one of the most effective techniques for lead generation, especially in technology-driven industries. Our team uses email marketing strategies to acquire and foster leads. By utilizing the sales funnel, we can visually see which of our strategies are more effective than others based on the leads generated and sales closed.
BizDev Communications, our B2B lead generation strategies allow us to better understand the client’s needs prior to securing the sale. Our capabilities go beyond cold calls and involve a more thorough method for generating leads. Outsource your business development with our highly-trained professionals and watch as you experience previously unimaginable growth.
Contact us today to get started!